Posts Tagged ‘agency’

Oficina de Portfolio

October 21, 2009

“Oficina de Portfolio”, otherwise known as Portfolio Workshop, is a IADE University (the one i’m enrolled) initiative to help students work side by side with industry professionals, in an attempt to introduce students into the real world working context of advertising.

Since their flyer was quite…simple, I derived inspiration for a piece.

Oficina Portfolio
Sketch

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GreyPortugal

June 5, 2009

GreyGroup

For university work, I decided it would be a great opportunity to interview people in the field, to also allow me to get a new perspective of what is real outside in the actual advertising world.

One agency that gave me an opportunity was GreyPortugal, from the Grey Group, belonging to WPP. I was recieved by Production Director Rui Santos, who is working for about 5 years so far with GreyPortugal, under the Prod’G wing, the production aspect of the agency.

http://www.grey.com/

http://www.greyhome.pt/grupogreyportugal.html

All in all, he helped me answer all work-related questions, and also giving me a massive insight into a lot I might expect from my desired work as Art Director, qualities percieved, how the market and world is going about, everything really. Also ended up giving me a brief tour and presentation of the facilities, get to take a look around at how others worked, and the kind of tools used.

Hopefully next I’ll be able to talk with the creative director of Grey, pending avaliable time. Having learned a lot with Rui Santos, this would more be about personal growth and having an even closer look at the creative aspect.

We’ll see.

Cheers!

*GreyPortugal is the Portugal wing of the Grey Group, belonging to the WPP overseer. It’s the 5th biggest agency in Portugal in terms of income, supplying the whole spectrum of services, a 360ยบ company, such as estrategic planning, production, media purchase, public relations, communication strategy marketing, creativity, etc. It’s client portfolio include such as Nokia, Sony, Seat, Gucci, Pringles, Lacoste, Kodak, BPN, CTT Portugal, amongst others.